Measuring for Success in a Small Business: Management is Just a Guess Without Knowing the Score a new book written by Gregory L. Walz, CPA that was published in June 2026.
Transform emotional decision-making into strategic success using the small business financial statement. Understand sales, variable costs, and fixed expenditures to set realistic goals and enhance profitability for long-term business growth through proven financial insights.
Measuring for Success in a Small Business draws on extensive experience with small businesses to reveal how emotional biases often cloud management decisions. Many entrepreneurs lack a solid grasp of financial data, which can hinder their ability to make informed choices. This book emphasizes the importance of the accrual basis financial statement, a vital tool for small business owners to establish achievable goals and navigate their financial landscape effectively.
Focusing on breakeven analysis, the book breaks down the three critical components: sales, variable costs, and fixed expenditures. Each element requires tailored management strategies to optimize performance. By understanding how these factors interrelate, business owners can shift from emotional decision-making to data-driven strategies that foster long-term success.
Readers will learn how to set realistic targets and make ongoing decisions that enhance profitability. The insights provided will empower small business managers, even those who may not be financially savvy, to utilize financial statements effectively.
This book serves as a guide for those looking to transform their business approach, ensuring that emotional impulses are balanced with sound financial practices. By mastering breakeven analysis, entrepreneurs can pave the way for sustainable growth and success in their ventures.
If interested in purchasing a copy of Measuring for Success in a Small Business: Management is Just a Guess Without Knowing the Score, you can contact our office directly, or click on the link to purchase from Amazon. The paperback book is $18.95.
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Dream Killers: The Real Reasons Small Businesses Fail written by Gregory L. Walz, CPA was published in July 2014.
The premise of this book is that all business ideas begin with a dream. More often than not the dream remains an unfulfilled fantasy that always can find a happy ending. However, every once in a while the dream becomes so intense that the dreamer decides to make it a reality. When this happens an entrepreneur is born and from that moment on there are numerous pitfalls that will threaten to turn the successful dream into a realistic nightmare.
Most books on the subject of achieving success in small business are presented in a technical manner with specific procedures to follow and take the approach that if an aspiring entrepreneur follows the time proven steps the chances for long-term success with be improved. Why then do most small business ideas end up in failure?
Using a lifetime of real world hands on experience with hundreds of small businesses this book deals with the real reasons most small businesses fail. These dream killers are the true causes of a dreams failure. They are mostly personal in nature and as such are generally avoided by how to books, consultants, and traditional advisors that tend to use a cookie cutter approach to every situation. Blending a lifetime of personal experiences in plain language with non-ambiguous answers to many of the pitfalls to success is intended to provide the reader with the benefits of knowing that there is nothing new in business and all small business is personal. Blending the two will often determine whether a business dream will come true.
If interested in purchasing a copy of Dream Killers: The Real Reasons Small Businesses Fail, you can contact our office directly, or click on the link to purchase from Amazon. The paperback book is $19.95.
